A company’s marketing team members need to be well trained, so consider how to train their employees.
Guest Author
Mar 15, 21 | 8 min read
marketing team of a company
Reading time: 7 minutes
Digital marketing and remote learning are currently two booming spheres. Training the professionals in a company’s marketing team will help keep them up to date with the ever-evolving trends and always be effective and productive.
As for remote learning, it proved indispensable during pandemic lockdowns, but it is useful, convenient and time-saving not only for remote workers.
In this article, we’ll show you how to launch remote training in your company and educate your marketing team effectively.
Remote employee training models
Types of remote training tools for a company’s marketing team
How to create a digital marketing training course
Top 9 Practices to Make Remote Training More Effective
To sum up
Remote employee training models
Remote learning is an online teaching mali email list 100000 contact leads and learning process in which the student and instructor do not meet in a traditional classroom, but instead use technologies to connect with each other and access study materials.
There are three remote training models that define how and when employees learn: synchronous, asynchronous, and blended models.
In the synchronous learning model, lessons are taught in real time and all students participate simultaneously. Essentially, it is the live learning we are all used to but carried out in a virtual environment.
Each lesson is predetermined to be on a specific date and time, and has time limits. Instructors can conduct virtual training sessions through online virtual classrooms, webinars, video conferencing, and even live chat.
The asynchronous model means employees learn individually, at their own pace. They can enroll in online courses, watch videos, or take online quizzes. Wherever they are, they can access the content without an instructor and study at any time and on any device they want.
There is also so-called blended learning, which combines the two learning models of synchronous and asynchronous. Students review the materials partly on their own and partly with an instructor.
To deliver personalized online training, you can
opt for conferencing tools like Zoom, Bluejeans, Join.me, GoToMeeting;
To train large groups of students, choose exploring the mindset of artificial intelligence in the digital age webinar platforms such as WebEx, BigBlueButton, Larksuite;
To engage students with quizzes, surveys, and other in-session activities, check out virtual classrooms like GoToTraining and Zoho Showtime.
Learning Management System (LMS)
A learning management system is a platform that allows you to host online courses, provide students with access to content, and allow you to assess learning outcomes.
An LMS will help you eliminate the heavy lifting, such as inviting attendees to remote sessions, giving assignments, and tracking progress. Most modern platforms allow instructors to not only upload eLearning courses and quizzes but also host live online training sessions.
Some LMSs, for example iSpring Learn , also have a built-in authoring tool that allows you to create simple courses directly in the platform.
However, if you want to make learning more engaging and interactive, it is better to use a standalone eLearning authoring tool that is specifically america email list designed for this purpose. Let’s take a closer look at what it is.